The key to a greener planet is in your hands.
The fashion industry is now the second most polluting industry in the world. We must collectively take action to ensure that we minimise this impact by taking the steps mentioned below.
The production of clothes & accessories has a huge impact
on our planet. Although there are hundreds of repercussions of the Fashion Industry, below are the 4 core issues:
10% of all CO2 Emissions are due to the Fashion Industry (5X More than the Aviation Industry)
25% of all toxic chemicals are used in producing our clothes. These chemicals are flowing into our oceans and killing marine life
We are buying 400% more clothes than we were two decades ago, of which 85% end up in landfills
Excessive water consumption leads to 20% of Industrial Water Pollution Globally
The underlying issue
The fashion industry has not always been as environmentally disastrous as it today. This change can clearly be blamed on the renaissance of Fast Fashion, which is structured around selling cheap clothing and inducing customers by constantly creating new trends.
Most Fast Fashion brands sell items for much cheaper than their competitors to make their customers purchase a larger quantity of cheaply produced products.
In order to create ultra cheap products , Fast Fashion companies outsource their production to foreign sweatshops where the laborers are subject to health and safety hazards, less than minimum wages, overtime working, and also underage employment.
Make the most of your wardrobe
Buy items that work with your wardrobe
Connect with local disposal, recycling